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Billie Goat Soap – kids soap a relief

Distressed by a young son suffering from eczema, Leanne Faulkner, created a specialised soap made from goat's milk. As word of mouth spread, concerned parents started to buy her unique goat’s milk soap, growing her business to producing 2,500 hand-made soap bars each week for 700 stores Australia-wide including markets in Japan, Korea, Hong Kong and Singapore.

Commercial trading began in 2004. As soap sales have grown so have the smiles on mums’ and dads’ faces – encouraging Faulkner to become Australia’s number one goat’s milk skin care company, aptly named Billie Goat.

Marketing Strategy Workshop Recommendations

Following a Marketing Strategy Workshop, Australian Business Consulting & Solutions recommended that Faulkner explore gaps in the skin care marketplace. After assessing the needs of the business, analysing its operations and competitors, our Marketing Consultants suggested targeting the baby and men’s marketplace.


Creative Design Services

We worked with Billie Goat to create the 'Billie Goats Baby' line of products, creating a brand identity which extended across logo and packaging.  Check out the creative designs in our Gallery.


 

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