Karl Shelton

With over 19 years experience in marketing and public relations across Europe, USA and 6 years in Australia, Karl Shelton brings solid experience in all facets of marketing.

Working at senior level for many organisations including Reuters, Sony, the BBC, Virgin, and the rock band U2, Karl focuses on achieving overall business objectives with a strong emphasis on strategic marketing with measurable results.

His background in the psychological aspects of consumer behaviour has given him comprehensive insight into marketing activities that deliver solid results.

Karl’s passion lies in developing marketing strategies that real businesses can implement and appreciate. His grounded approach to marketing in the real world and his down-to-earth nature has supported many businesses to implement cost effective solutions that suit their marketing needs.